What It Takes To Get Free Fur Eel

It’s worth mentioning that Fur Eel are playing tonight down at the Distrikt. Fellow locals Indigo Joseph are opening the show!

But you, dear prairie dog Dog Blog reader, are no doubt a person with demands on your time and discriminating taste. “Why should I go into this concert blind, if I haven’t previously heard Fur Eel?” you might be saying to yourself. They’ve got that covered — if you go over to their site, you can download the album they’re releasing tonight, Perhaps Another Time, for free. Not a bad deal at all.

I did it myself a while back. The album isn’t my personal jam, but it is well done and definitely speaks to a band that bring the party live. One weird thing about the download situation, though: it first asks for your e-mail address and the city you live in. Then, you click on a button that says “Yes, I want free music!”

From there, it prompts you to “choose a way to share it with your friends”, through an automatic tweet, a Facebook like or entering someone’s e-mail address.

That seems a little off to me. I haven’t even listened to the album at that point; how do I know if I want to go around recommending it to people? What if I just want to listen to the music and don’t want to proselytize for the band, at least not yet? At the same time, I understand where Fur Eel is coming from. They’re working hard, touring a lot and now releasing an album for free, all to try and make a name for themselves.

I can’t remember what I entered when I downloaded it, but I punched in an e-mail along the lines of [fictional character’s name]@gmail.com. My alternative for you: enter in [email protected] Let Gregory “G-Beat” Beatty have some fun with those e-mails.

Author: James Brotheridge

Contributing Editor with Prairie Dog.

9 thoughts on “What It Takes To Get Free Fur Eel”

  1. Such a weird tactic. I’m sure the album is well done and all, but the tell-five-friends bit is crass and opportunistic, and I can honestly say it’s stopped me from checking the album out.

  2. We live in a day and age where the majority of people don’t even want to spend $5 on music they enjoy.

    Now people are complaining about having to “share” with their friends before they receive a FREE album, that of which took a lot of hard work and money on Fur Eels behalf?

    “What if I just want to listen to the music and don’t want to proselytize for the band, at least not yet?”

    Then you contact them, pay $10 for their hard work and then you listen to it. You know, how it used to be. But no, you’d still rather beat the system MAAAN, get it for free, then write an article complaining about their strategic marketing techniques.

  3. Wow. Great job on supporting our local artists and helping to increase the quality of life in our city. The success of local artsits can help to foster economic growth and attract visitors to our city.

    Instead of writing a blog that could potentially hinder this success of artists such as these, reflects badly upon the Prairie Dog. If you have an issue with the functionality of downloading the album, perhaps it would be more constructive to send an email to help enhance the process rather than hindering our own local artists.

  4. Yeah. jesusfuckingchrist JBrot. Way to ruin local music FOREVER! Don’t you even know the first rule? Whether it’s music, art, plazas, housing policies or the mayor’s hair, if it’s local you don’t fucking talk smack. Unless you’re talking about Library Voices. Then go ahead, fill your boots.

  5. Just download it. It’s awesome. “Ain’t Got the Time” is currently on my car mix. Woo!

  6. The methods of promotion, distribution and marketing of music are changing so quickly it can be difficult for a band to keep up. Here is a group who probably can’t afford to give their album away for free, but is… and is trying to do so in an innovative way.

    Great Job Fur Eel. The album sounds amazing and I’ve told more than a few friends.

    I hope the prairie dog gives this local group its due attention and publishes a fair review of the album in an upcoming issue. Perhaps another time, they will focus on the music. Maybe the top right corner on the front page could say “Free (if you tell a friend)” I wont mind.

  7. In this day and age buying a physical CD for $10 from the band (even though they have worked very hard and DEFINITELY deserve it) is not practical or effective. It is much more useful to have DRM free downloads that allow you to transfer the music as you desire and do promotional things like this.

    People do not want to pay money for music when YouTube and other ways of acquiring music exist. This marketing decision by Fur Eel is one of the most professional and well done I have seen in a long time. Great work!

    I have to agree that finding fault with a local band’s CD being free does not create a great image of Prairie Dog at all. And quite frankly makes no sense at all. The quote, “My alternative for you: enter in [email protected]. Let Gregory “G-Beat” Beatty have some fun with those e-mails”, is just unnecessary and rude to the band also.

    The CD is amazing, it is local and it is free. And if you don’t enjoy it, which I really doubt, at least you have spread the music to your friends and they have an opportunity to see if they enjoy it.

  8. I’m with Mason. I won’t be sharing it with 5 friends in order to get a free CD. Thankfully it’s not illegal to just download music on torrents.

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